Privacy Policy

Effective Date: 01 Mar 2025

Docride

1. Introduction

LeadQual UK Ltd. (“we,” “us,” or “our”), operating as Docride, respects the privacy of our users (“user” or “you”) who interact with our website at www.docride.co.uk, our mobile application, and our portal at portal.docride.co.uk (collectively, the “Services”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Services. Please read this policy carefully. If you do not agree with its terms, please do not use the Services.

2. Information We Collect

We may collect various types of information when you use our Services, including:

Personal Data: Information such as your name, shipping address, email address, telephone number, and demographic details (e.g., age, gender, hometown, interests) that you voluntarily
provide when registering with the Services or participating in related activities.
Derivative Data: Information automatically collected by our servers, such as your IP address, browser type, operating system, access times, and pages viewed before and after accessing the Services.
Financial Data: Payment-related information (e.g., credit card number, card brand, expiration date) collected when you make purchases, orders, returns, exchanges, or request information about our Services.
Mobile Device Data: When using our mobile application, we may collect device information (e.g., device ID, model, operating system), location data (if you grant permission), and usage data.
Data from Contests, Giveaways, and Surveys: Information you provide when entering contests, giveaways, or responding to surveys.

The types of data collected may vary slightly depending on whether you use the website, mobile app, or portal, but the categories above encompass all data collected across our Services.

3. Use of Your Information

We use your information for the following purposes:

To create and manage your account.
To process payments and fulfil orders.
To send marketing communications (e.g., newsletters, promotional offers).
To improve our Services and develop new features.
To comply with legal obligations.
To prevent fraud and ensure the security of our Services.
To provide customer support and respond to your inquiries.
To enable user-to-user communications (if applicable).
To administer contests, promotions, and surveys.
To generate anonymized statistical data for internal analysis.

Lawful Bases for Processing

Under the UK GDPR, we rely on the following lawful bases:

Performance of a Contract: Processing necessary to fulfil a contract with you (e.g., providing the Services).
Consent: Processing based on your explicit consent (e.g., marketing communications).
Legitimate Interests: Processing necessary for our legitimate interests (e.g., improving Services, fraud prevention), provided your rights do not override these interests.
Legal Obligation: Processing required to meet legal obligations (e.g., retaining financial records).

Specific Purposes and Bases:

Account creation and management: Performance of a contract.
Payment processing and order fulfilment: Performance of a contract.
Marketing communications: Consent.
Service improvement and development: Legitimate interests.
Legal compliance: Legal obligation.
Fraud prevention and security: Legitimate interests.
Customer support: Performance of a contract or legitimate interests.
User-to-user communications: Performance of a contract or consent.
Contests and surveys: Consent or legitimate interests.
Statistical analysis: Legitimate interests.

4. Disclosure of Your Information

We may share your information in these situations:

By Law or to Protect Rights: If required to respond to legal processes, investigate policy violations, or protect the rights, property, or safety of ourselves or others, as permitted by law.
Third-Party Service Providers: With third parties that perform services for us (e.g., payment processing, data analysis, email delivery, hosting, customer service, marketing), who are contractually bound to protect your data.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
With Your Consent: With third parties when you have explicitly consented to such sharing.

We do not sell your personal data to third parties.

5. Security of Your Information

We implement administrative, technical, and physical security measures to protect your personal information. However, no security system is infallible, and we cannot guarantee absolute security against interception or misuse. You share information online at your own risk.

6. Cookies and Similar Technologies

Our Services use cookies and similar technologies to enhance your experience, analyze usage, and deliver personalized content.

Essential Cookies: Necessary for the Services to function; consent is not required.
Non-Essential Cookies: Used for analytics or advertising; require your consent, obtained via our cookie banner.

You can manage your cookie preferences through the cookie banner or your browser settings, though disabling cookies may impact functionality.

7. Your Data Protection Rights

Under the UK GDPR, you have the following rights:

Right to Access: Request a copy of your personal data.
Right to Rectification: Request correction of inaccurate or incomplete data.
Right to Erasure: Request deletion of your data (in certain circumstances).
Right to Restrict Processing: Request limitation of data processing.
Right to Data Portability: Request your data in a structured, machine-readable format.
Right to Object: Object to processing based on legitimate interests or direct marketing.
Right to Withdraw Consent: Withdraw consent at any time where it is the basis for processing (e.g., via unsubscribe links in emails or cookie settings).

To exercise these rights, contact us at info@docride.co.uk. We will respond within one month.

8. Data Retention

We retain your personal data only as long as necessary for the purposes outlined in this policy, including legal, accounting, or reporting requirements. For example:

Account data is retained while your account is active.
Transaction data may be kept for seven years to comply with tax laws.

For specific retention periods, contact us at info@docride.co.uk.

9. International Data Transfers

Currently, we do not transfer your personal data outside the UK. Should this change, we will implement safeguards (e.g., standard contractual clauses) and update this policy accordingly.

10. Automated Decision-Making and Profiling

We may use your data to create profiles for personalizing your experience across our Services. However, we do not engage in automated decision-making that produces legal or similarly significant effects on you.

11. Policy for Children

We do not knowingly collect or market to children under 13. If we have inadvertently collected such data, please contact us to have it removed.

12. Contact Us

For questions or comments about this Privacy Policy, reach us at:

LeadQual UK Ltd.
[182-184 High Street North Office 10511, London, England, E6 2JA]
Email: info@docride.co.uk

We have not appointed a Data Protection Officer, as we do not engage in large-scale processing of sensitive data. For data protection inquiries, use the contact details above.

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